Marketing and skill development in youth basketball

The most common marketing tactic in youth basketball is to point to a talented player and attribute¬†his or her skill and success to the one thing that the coach/trainer/entrepreneur is marketing. It works. People prefer simple explanations to the true complexity of talent/skill development, and ascribing one’s success to a single factor creates a simple, easy-to-digest explanation. […]

Why coach education falls short

This is a coach education web site. I just returned from 3 weeks of training coaches in Africa. I, more than anyone, should believe in the power of coach education. However, when people view a national coach education program as a means to transform basketball in the United States, I believe that such an approach will fall short, and not just because a complete transformation is an outrageously lofty goal.¬† […]